Here is an excerpt from TechCrunch post Google Broadens Attack on Amazon Kindle, Parnters with COOLER BOOKS:
“Google is clearly moving fast in setting up partnerships with ebook reader manufacturers and store operators to give some weight to its threat toAmazon
and the latter’s Kindle
product line.
First, the company teamed up with Sony, adding about 1 million public domain books
to the technology giant’s eBook Store.
Now Mountain View has sealed a deal with British Interead
, bringing the same amount of ebooks to an online store outside the U.S. for the first time (where close to half a million of them are available for free).
Reading-based Interead is the company behind ebook store COOLERBOOKS
. The company also manufactures COOL-ER eReaders
, small, elegant ebook readers that kinda look like giant iPods and cost $249 in the United States…”