Free Download: Marketing Data: 50+ Marketing Charts and Graphs…05.15.10

15 05 2010

HubSpot has complied over 50 marketing charts and graphs on topics including Lead Generation, Blogging and Social Media, Marketing Budgets, Twitter and Facebook

Read more: http://blog.hubspot.com/blog/tabid/6307/bid/5965/The-Ultimate-List-300-Social-Media-Statistics.aspx#ixzz0o09nrWn4





Digital Resources at the Wellcome Library…05.15.10

15 05 2010

What a great name for a library!





Information Literacy…05.15.10

15 05 2010

From Stephen’s Lighthouse [Click on image for larger version]





Truth Never Changes…05.14.10

14 05 2010





How Well Will Your Browser Handle HTML5?…05.14.10

14 05 2010

Click on image for larger version of above infographic from The HTML5 Readiness Chart Highlights How Well Your Browser Handles the Future





QR Codes at the University of Amsterdam…05.14.10

14 05 2010

[Image Credit]

From the Resource Shelf:

It appears that these cards are being distributed to members of the University of Amsterdam community to promote their mobile web site (beta).

The orange is very noticeable and can help make the card easier to find in a pile of papers or at the bottom of a backpack. The QR code on the right side. Also, note of the ‘thumbs up’ and ‘thumbs down’ icons. We don’t speak Dutch but if the mechanical translation we used is close, they are asking users to share their comments about the site (either positive or negative) by clicking on the identical links found on the the mobile site itself. Once clicked, an email box opens where you can express your thoughts. The email is sent to the same address but the subject lines are different.”
University of Amsterdam Mobile Site (in Dutch)





RFID and Libraries…05.13.10

13 05 2010

The following is excerpted from The Library 2.0 Gang blog post RFID – Connecting With the Physical World:

on the surface didn’t seem the sexiest of topics for my last show chairing the Library 2.0 Gang, but it turned out to be one of the interesting ones.

I was joined by two guests to explore how RFID is providing a better experience for library users, and what challenges and opportunities greater adoption of the technology will bring.   In the UK Mick Fortune is known as Mr RFID – a key facilitator in the UK’s leading position in RFID adoption in libraries, with his work with the annual RFID in Libraries Conference, the industry adoption of UK standards, and the recently announced RFID Alliance between equipment suppliers.

Skip Driessen, RFID Portfolio Manager  for one of those suppliers, 3M, was our other guest.  Skip has been with 3M for many years and has been engaged with library implementation of the technology since the early days of 1994.

Europe, especially the UK and Denmark, seems to be to the fore on RFID apparently because of cooperation between suppliers and libraries around the establishment of standards. The cooperation in the UK also looks to be pointing the way towards future innovation.

It was clear from the discussion, that evolved with Gang regulars John Blyberg and Marshall Breeding, that RFID needs to be adopted as part of the core processes of a library.  Treating it as just an add-on for a single process, such as self-service, will not provide a ROI.  Self-service and RFID are often conflated as issues, they are often closely connected but it was agreed that they are separate issues.

It is also very clear from the conversation that RFID does pose some challenges for the library systems suppliers. We heard of smart-shelving systems establishing a parallel  catalogue/databases because the ILS/LMS “didn’t have the horse-power to support the request traffic”; such systems pulling in enrichments such as book-jackets to provide an user enriched experience; and inconsistent implementations of the SIP2 protocol used to connect RFID systems to library systems.   Skip indicated that 3M are working on version 3 of their de-facto SIP protocol/standard to hopefully help the industry evolve…”





Directory of Open Access Journals…05.13.10

13 05 2010

The Directory of Open Access Journals now contains over 5,000 free, full text, quality controlled scientific and scholarly journals.





Libraries Raising Social Capital Online…05.12.10

12 05 2010




Perpetual Beta @ the Library…05.12.10

12 05 2010




Libraries as Motion Video…05.12.10

12 05 2010




Library Webinar – The Future of Libraries…05.12.10

12 05 2010

Tuesday, June 8, 2010 beginning at 11:00 a.m. Eastern Time, 10:00 Central, 9:00 Mountain, 8:00 Pacific, and 3:00 p.m. GMT:

    Online Conference on the Future of Libraries

    Over the course of the day a group of presenters (including keynote speaker Stephen Abram) will explore and discuss with participants how libraries can understand, embrace, and lead future developments in libraries and librarianship.

    Please Note: Participants are required to register for this one-day conference and pay a small registration fee. This is the fifth of nine monthly one-day Trendy Topics conferences that will be held throughout 2010.

    Conference Website (includes registration info): Trendy Topics Conference Website

    Co-Organizers: Alliance Library System and TAP Information Services





NYPL Pulls Out the Stops to Keep Funding…05.11.10

11 05 2010




The Hidden Influence of Social Networks…05.11.10

11 05 2010




Library OPAC Use Study Released…05.11.10

11 05 2010

Click on the abstract above to read the new report Accessing the Collection of a Large Public Library: an Analysis of OPAC Use






NYPL Efforts – Don’t Close the Book on Libraries!…05.11.10

11 05 2010

New York Public Library’s campaign Don’t Close The Book On Libraries







Survey Results Why Work in Libraries…05.11.10

11 05 2010

From Why People Continue to Work in Libraries:

“…’Why do you continue to work in libraries?‘  Here are the results.  We had 92 respondents as of today and the poll is still open so it may go up and the results may change.  But here’s what it looks like today.  People could select more than once choice, so the total is over 100%.

  • 67% – Belief in the library’s mission in society
  • 64% – Love the work itself
  • 32% – Good work environment
  • 26% – Love the customers
  • 23% – Love my co-workers
  • 15% – Good pay/benefits
  • 9% – Fear that I’m not qualified for anything else
  • 9% – Other
  • 7% – Convenience (e.g. job close to home)
  • 4% – Laziness (changing jobs is too hard)
  • 3% – Holding on a little longer to get vested/get better retirement benefits

While I had sincerely hoped that belief in the library’s mission would rank first, it’s interesting to me that love for customers (which is the library’s mission) only came in with 26%. And we apparently love the customers more than we love our co-workers…”





Health Librarians Need to Basic Web 2.0 Skills…05.11.10

11 05 2010




How People Access the Internet Traveling…05.10.10

10 05 2010


From the poll How Do You Access The Internet When You Travel? by MakeUseOf.com





This Week in Libraries…05.10.10

10 05 2010

At Niagara Falls – only a few minutes from St. Catharines ON where we used to live





Google Search Updated…05.09.10

9 05 2010




Cultivating Life Long Library Users…05.09.10

9 05 2010




Pearson Social Media Survey 2010…05.08.10

8 05 2010




Workplace Learning…05.08.10

8 05 2010

The Five Stages of Workplace Learning





Library Leadership in the 21st Century…05.08.10

8 05 2010




Newspapers and Magazines on iPad…05.07.10

7 05 2010




CloudMade Maps – Unprecedented Detail via Collaborative Editing…05.07.10

7 05 2010





This Week in Libraries…05.07.10

7 05 2010




Fullbooks.com – FREE E-books for the Taking…05.06.10

6 05 2010

Why not “check out” Fullbooks.com?





Micro magazines…05.06.10

6 05 2010

Excerpt from marketing specialist Seth Godin’s Micro magazines and the future of media“:

Does anyone read Time or Newsweek (being sold to anyone who will take them) any more? And when they disappear, who will really miss them?

The problem is that they are both slow and general. The world, on the other hand, is fast and specific.

Is there a business here?

While there are still people hoping to make a living writing a blog (not as a tool for something else, but as an end into itself), that’s awfully difficult to do. Micro-magazines, on the other hand, feel very different to me. They have elements that make them very attractive to advertisers and readers.

I’ll define one as:

  • Being digital (probably a PDF), that’s free to ‘print’, fast to make and easy to share. (Newsweek spends seventeen million dollars a year on paper.)
  • Having subscribers, either by email or RSS
  • Focused on issues that appeal to some, but not all
  • Having a very specific audience (call it a tribe)
  • Enabling that tribe to connect by sharing the ideas in the magazine among them, as well as supporting it with a forum or blog
  • Containing ads that are relevant to that audience
  • Being longer than 140 characters or even a blog post, so significant ideas can be exposed in detail

There’s room in the market for 100,000 profitable micro-magazines…”









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