The ROI of User Experience…05.31.11

New Nook eReader Review…05.31.11

Facebook for Libraries Made Simple…05.31.11

David Lee King had a good article on American Libraries titled Facebook for Libraries excerpted here:

“…In Facebook, conversation is a huge draw—it’s a primary activity of most Facebook users. Rochelle Hartman, information services coordinator at La Crosse (Wis.) Public Library, agrees. At LCPL, staff members ‘post things designed to invite conversation. It’s been a lot more successful than [our] website,’ Hartman tweeted.

The status update box is your main point of connection to your local Facebook crowd. Keeping your library’s status updated is real work, and it takes time to do right. Toby Greenwalt of Skokie (Ill.) Public Library says ’daily engagement—keeping up a steady flow of content and conversation—is key.’ To keep up that steady flow of content, you have to devote staff to adding content to your Facebook Page.

You also need to work on being personable online. Make sure your status updates read like something you’d say out loud. Sometimes, it helps to actually say your status updates aloud. If it’s not phrased like something you would say in conversation, edit away. The more conversational you sound, the more opportunities for conversation you’ll have.

Once you have figured out how to approach conversation, start asking questions. Nicole Pagowsky of the Dallas County (Tex.) Community College District’s El Centro Library agrees. Colleagues in her workplace find that ‘asking questions [is] more successful than just making announcements,’ she says.

Be witty. Share really interesting stuff about your library and the information found there. For example, at TopekaLibrary, asking about books really encourages comments. People love sharing their favorite authors, or which books they’d want if they were shipwrecked on a desert island (the Bible and a book on building a sailboat from scratch were popular choices).

Give your Facebook community the content they want, and they will become your fans. Even more importantly, they’ll start interacting. My guess? Get that interaction going, and your customers—the ones wanting to interact with you in Facebook Pages—will become advocates for you and your library—not only online, but in person, too.”

This Week in Libraries: Marshall Breeding (Library Automation)…05.31.11

Public Library Sustainable Quality…05.31.11

Sustainable Quality Public Library Service

View more presentations from McMillan Memorial Library

Library Linked Data…05.31.11

Linking library data

View more presentations from Jindřich Mynarz

Roles for Library Liaisons…05.31.11

Digital Commons Institutional Repository: Roles for Library Liaisons

View more presentations from Sammie Morris

The Value of Fans…05.31.11

Value of a fan

View more presentations from World Federation of Advertisers

Lee Rainie, Director of the Pew Research Center’s Internet & American Life Project…05.29.11

Wolfram Alpha Search Engine – 2nd Anniversary…05.29.11

If We’ve Ever Needed You – Lord It’s Now : Let the Church Arise…05.28.11

Happy Memorial Day Weekend…05.27.11

Brewster Kahle from Internet Archive…05.27.11

Digital Storytelling…05.27.11

Enhancing Library Services with Text Messaging…05.27.11

Using Text Messaging To Enhance Library Services

View more presentations from St. Petersburg College

Libraries Reengaging Lost Patrons…05.27.11

Fallen between the cracks reengaging the lost patron

View more presentations from Amy Mather

Journey to the Cloud…05.27.11

Social Media in Asia…05.27.11

Mobile Rich Media…05.27.11

This Week in Libraries…05.27.11

What is Google Wallet?…05.27.11

Students Using Handheld Devices…05.27.11

Digital Libraries – Digital Content Marketplace…05.25.11

Digital Content Marketplace

View more presentations from Atos Origin International

Updated – Using Overdrive for eBooks “Step by Step”…05.25.11

Updated Overdrive Step by Step

View more presentations from Veronica Rutter Reynolds

Social Media Marketing and Libraries…05.25.11

Are We There Yet: Social Media Marketing and Libraries

View more presentations from FuWaye Bender

The Digital Revolution and the Transformation of Libraries…05.25.11

American Libraries reports today:

“…ALA’s new 2015 strategic plan now includes a Transforming Libraries goal that calls for the Association to ‘provide leadership in the transformation of libraries and library services in a dynamic and increasingly global digital library environment.’

The goal outlines four objectives:

• Increase opportunities to share innovative practices and concepts across the profession, nationally and internationally, and among all libraries.
• Increase recognition of and support for experimentation with innovative and transformational ideas.
• Help libraries make use of new and emerging technologies by promoting and supporting technological experimentation and innovation.
• Increase leadership development and training opportunities designed to support the ongoing transformation of libraries…

While the digital revolution and e-books are not the only factors affecting libraries—changing demographics, changing patterns of expectation and use, and the economy are some other factors—it is one of the more dramatic and is of tremendous concern to members and libraries nationwide. For this reason, the Association must be a strong voice for libraries to the publishing and content-creation community…”

YouTube – 6th Anniversary – 3 BILLION Views Per Day…05.25.11

Digital Curation – “The Third Frontier of the Web”…05.25.11

Curation: The Third Frontier of the Web (slides for presentation at FutureMidwest 2011)

View more presentations from Oliver Starr

E-Resources thru NetLibrary and Overdrive…05.24.11

Finding E-Resources through NetLibrary and OverDrive

View more webinars from Brittany N. Emge

Mobile Marketing Trends Going Social…05.24.11

Mobile marketing trends 2011 Mobile goes Social

View more presentations from Brad Beckstrom