Libraries and Librarians – Strategies for Competing…06.18.09

18 06 2009


There is a good post titled Who Are Your Competitors? in a series by David Lee King in which he concludes with the following:

“…OK – so libraries have competition. What can you do about that? Here are some thoughts – please add more:

  • What do you do better than everyone else? Focus on that. Prioritize that.
  • You’re a natural community gathering place. Focus on your community. Feed it. Grow it.
  • Ask people why they don’t use your library. Use that information to improve your services.
  • Find your largest population segment of ‘potential patrons’ and focus on growing patrons there.
  • Don’t focus on yourself or your stuff – instead, turn your focus on your customers and their needs.
  • Maybe it’s something as simple as rearranging your stuff so normal people can actually find things. We can do better than LC or Dewey call number order. Really.
  • Work on improving the experience at your library – both in the library and digitally.

What are you doing to compete for your patrons’ attention? And … since it’s a competition – what can we do to win?”




Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s

%d bloggers like this: